Firsthand StartUp stories – about products and teams

Building a StartUp requires your special attention in 2 key areas:

  1. How to create a link between customers and your wonderful ideas?
  2. How to establish an organisation with the ability to deliver and grow?

Simply said: product-market-fit and team. Whether your finances are investor-backed or bootstrapped, your first years are determined by those.

Bad news: there is no magic stick. Startup success is a result of systematic work.

Good news: many-many people walked down the same road – there IS experience out there. Having a look at the journey of others help you to recognise good practices, dead ends or timing expectations.

We’d like to help you by sharing such experiences. So you know what lies ahead. The below stories are collected either from startups in connection with us (AbilityMatrix & our consultants), or from some teams we found exciting enough to be shared.

Every story is based on mini interviews with a relevant stakeholder and takes only a couple of minutes to read. Wise time investment for a bit of inspiration!

Should you have any questions or comments, or would consider an interview – we are at your service at

Latest interviews:

Olisto (NL), Channel – Product Fit Phase, Feb 29, 2019

Drops (HU), Growth Phase, Feb 04, 2019

Neticle (HU), Product Fit Phase, Jan 31, 2019

Automizy (HU), Product / Market Fit Phase, Jan 15, 2019 (GR), Channel / Product Fit Phase, Jan 10, 2019

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